Search is changing fast. Join the best minds in SEO and AI search. What's covered Sessions span the full search marketing landscape: technical, strategic, and commercial. Expect honest, practical content on where the industry is heading, including a grounded take on AI's evolving role in search. What's changing, what isn't, considering the possibilities and challenges AI presents, and how it all integrates into SEOs everyday workflows. Day 1: Conference Keynotes and panels from international names and New Zealand's finest. Speakers who are at the forefront of their field, sharing what's working now, and what's coming next. Expect sessions that challenge how you think, not just what you know. Day 2: Workshops Two tracks, running side by side. One is built for those earlier in their search journey: practical, hands-on, and grounded in what actually works. The other goes deep: advanced technical topics, agency leadership, and the harder problems senior practitioners are solving right now. Who it's for SEO specialists, agency leaders, in-house teams, solo marketers, freelancers, developers and content creators. Stay in the loop Register your interest for early-bird ticket alerts, plus speaker and programme news.